Shoreline acquires 'Generation P'

Shoreline Entertainment has acquired worldwide rights to Victor Ginzburg's socio-political satire "Generation P."Shoreline made the announcement Sunday within the Toronto Worldwide Film Festival, where the Russian pic influences Vanguard Programme."Generation P" stars Vladimar Yepifantsev and Michael Yefremov and won the Special Jury Prize within the Karlovy Vary Film Festival. Pic's based on Victor Pelevin's novel and follows a disillusioned youthful Russian poet who works in advertising - and finds his voice creating subversive campaigns for western-style goods through the completely new ages of consumerism in Russia following november communism. Ginzburg is certainly a united states of Russian descent.The sale is created by Mike Eigen of Shoreline Entertainment with Jim Steele of Filmray settling regarding the producers. Contact Dork McNary at dork.mcnary@variety.com